Smartphone price hikes in India accelerate amid component supply pressures

Poco and Oppo have raised prices of key models in India, adding to a recent trend driven by rising component costs and tight supply, impacting multiple variants across popular brands.

Poco has lifted Indian prices for its X8 Pro Max and X8 Pro handsets, while Oppo has also increased the cost of the K13 Turbo Pro, adding to a broader round of smartphone price rises linked to component pressure. The updated listings on Flipkart show that the changes affect multiple storage variants, and the revisions come only months after the Poco models went on sale in March.

According to the updated Flipkart listings, the Poco X8 Pro now starts at Rs. 39,999 for the 8GB+256GB version, up from its launch price of Rs. 32,999. The 12GB+256GB model now costs Rs. 42,999, compared with Rs. 35,999 at launch. The Poco X8 Pro Max has also become dearer, with the 12GB+256GB variant now listed at Rs. 48,999 and the 12GB+512GB model at Rs. 52,999, each Rs. 6,000 higher than at introduction.

The Oppo K13 Turbo Pro has not been spared. Flipkart now lists the 8GB+256GB model at Rs. 41,999 and the 12GB+256GB version at Rs. 44,999, up from launch prices of Rs. 37,999 and Rs. 39,999 respectively. That means the Oppo device is now Rs. 4,000 more expensive in both configurations than when it first arrived in India.

These increases follow a pattern seen across several phone brands in recent weeks. Reports from 91mobiles, Sportskeeda and MyMobileIndia say POCO has raised prices not only on the X8 Pro and X8 Pro Max, but also on the M8 5G, with some models now costing up to Rs. 2,000 more than before and certain variants sitting Rs. 3,000 to Rs. 4,000 above launch pricing. The reports point to higher DRAM and NAND costs as the main reason, with manufacturers trying to protect margins as memory supply remains tight. LiveMint’s launch coverage also helps explain the scale of the change, showing how far current retail prices have moved from the original launch tags.