Google to launch Fitbit Air in India as a displayless health tracker with a competitive price

Google confirms the launch of its screenless health tracker, Fitbit Air, in India this October, offering continuous health monitoring and a potentially disruptive alternative to subscription wearables.

Google has confirmed that the Fitbit Air will launch in India in October, ending months of speculation around the screenless tracker’s arrival. The device had already surfaced through grey-market listings and a BIS certification filing, but the company made the launch official at its Pixel 11 series event in India.

The Fitbit Air is pitched as a stripped-back health tracker rather than a smartwatch. It uses a small 5.2g pebble that fits into interchangeable bands and has no display of its own, with all data handled through the Google Health app. Google says the device supports Android and iPhone users, and its US store listing puts the starting price at $99.99. A special edition tied to Stephen Curry is priced at $129.99.

The hardware is built around continuous health monitoring. Google says it includes an optical heart-rate sensor, an accelerometer, a gyroscope, SpO2 tracking and a skin-temperature sensor. The company also lists round-the-clock heart-rate monitoring, AFib alerts, sleep-stage tracking and automatic workout detection, with coaching available through Google Health Premium. According to Google’s specifications, battery life is rated at up to 7 days and a 5-minute charge can provide roughly a day of use.

Indian pricing has not yet been announced. Google has said that local pricing will be revealed closer to launch, and the company has not given a conversion from the US price. That leaves room for a premium over the dollar figure, particularly in a market where imported units were already being sold at higher grey-market prices. For now, the launch confirms that Google is bringing the Fitbit Air to India as a direct rival to Whoop-style subscription wearables.

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