ASUS brings multi-chip Zenbook 14 range to India from Rs 1,24,990

The 1.1kg notebook will be available with Snapdragon, AMD or Intel processors, with selected configurations offering up to 50 TOPS of AI performance.

ASUS has added a new Zenbook 14 to its Indian line-up, positioning the thin-and-light notebook as a premium machine for mobile productivity and AI-assisted workloads. Deccan Herald reported that the model weighs 1.1kg, is 1.39cm thick and uses an all-metal chassis built around ASUS’s Ceraluminum material, which the company says combines the low weight of aluminium with the durability associated with ceramic.

The laptop will be offered with a choice of Snapdragon X, AMD Ryzen AI 7 345 and Intel Core Ultra 9 Series 3 processors, depending on configuration. ASUS says selected versions can reach up to 50 TOPS of neural processing unit performance, which is the local AI compute capability used to accelerate tasks such as on-device generative AI features. ASUS also says the machine can deliver up to 33 hours of battery life, although, as with any manufacturer claim, the real-world figure will depend on the exact configuration and usage pattern.

Colour options include Arctic Blue, Komodo Coral and Zabriskie Beige, with the Indian starting price set at Rs 1,24,990, according to Deccan Herald’s report. The launch extends a wider Zenbook 14 family that ASUS has been unveiling across markets, with regional specification sheets showing that weight, battery size and performance can vary materially by processor choice and configuration. That makes the model better understood as a platform rather than a single fixed product, especially for buyers comparing Intel, AMD and Snapdragon variants.

The broader significance of the launch is that ASUS is continuing to align its ultraportable range with the current shift towards AI-capable laptops. On its regional product pages, the company presents the Zenbook 14 as a lightweight OLED notebook aimed at everyday work, travel and connected use, while stressing the material finish and compact form factor as key differentiators. For buyers, the important practical questions remain configuration, price and battery trade-offs, rather than the headline specification alone.

Disclaimer: This content is intended for informational purposes only. Readers are advised to exercise their own judgement, conduct due diligence, or consult a qualified expert before acting on any information provided.