Chinese chipmaker CXMT’s pricing stagnation weakens Apple’s strategic leverage against Samsung and SK Hynix

Chinese DRAM producer ChangXin Memory Technologies faces limitations in undercutting rivals, reducing Apple’s leverage in securing cheaper memory chips amid escalating industry investments in advanced manufacturing.

Apple’s effort to use ChangXin Memory Technologies as a pressure point against Samsung and SK Hynix has run into a harder reality than geopolitics: the Chinese chipmaker could not, or would not, undercut the market. Industry sources cited by the semiconductor account @SemiconductorInsider and reported by SammyFans said CXMT declined to offer Apple a discount on mobile DRAM, instead quoting prices at or above those charged by its Korean rivals. That leaves Samsung and SK Hynix in a stronger position as Apple continues to absorb higher memory costs across its supply chain.

The broader problem is structural. Analysts have long said CXMT’s reliance on deep ultraviolet, or DUV, lithography leaves it at a cost disadvantage because it cannot use extreme ultraviolet, or EUV, tools that allow denser chips to be made with fewer process steps. Tom’s Hardware reported that SK Hynix has now placed a record 11.9 trillion won order for EUV equipment from ASML, underscoring how far the leading memory makers are pushing ahead with advanced manufacturing. By contrast, sources cited in earlier reporting said CXMT’s output remains several generations behind the market leaders and its cost per bit is more than 30% higher.

That gap helps explain why CXMT has not emerged as the bargain supplier Apple had hoped for. A July report from MacRumors said Apple was testing CXMT memory chips, but not committing to commercial use. At the same time, Tom’s Hardware reported that CXMT-based DDR5 modules on JD.com were priced slightly above comparable Samsung and SK Hynix products, suggesting the Chinese maker is pricing to preserve margin rather than to win share through discounts. For CXMT, high prices are not just a choice; they are part of the business model created by its manufacturing constraints.

CXMT’s market position has nevertheless improved sharply inside China. Related reporting said the company has become the world’s fourth-largest DRAM producer and has benefited from strong domestic demand. But that growth has been accompanied by tight supply commitments to Chinese customers and by the company’s own public push to show profitability after its recent market debut. In that context, offering Apple a cheaper deal would mean sacrificing margin for a buyer with limited volume upside and complicated international distribution prospects.

For Apple, the collapse of the CXMT strategy matters because it narrows the company’s room to negotiate with the memory giants that still dominate global supply. Samsung, SK Hynix and Micron control the overwhelming bulk of DRAM output, while artificial intelligence demand continues to absorb advanced capacity. Tom’s Hardware’s report on SK Hynix’s ASML order shows just how aggressively the industry is investing to stay ahead. With no credible low-cost alternative, Apple remains exposed to the same pricing pressure that has been building through 2026.

CXMT is still a company to watch, particularly in China, where it is moving up the technology ladder and expanding production. But its latest stance suggests it is not yet the weapon Apple hoped to wield against the established memory suppliers. For now, the market’s message is clear: CXMT is growing, but not cheaply enough to change the balance of power.

Disclaimer: This content is intended for informational purposes only. Readers are advised to exercise their own judgement, conduct due diligence, or consult a qualified expert before acting on any information provided.